Business model aspects of digital platform deployment

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Here the term “business models” is used in a wide sense, complementing the technological and organisation aspects of digital platforms.

One proven tool for analysing and shaping business model is the “Business Model Canvas”. When trying to apply this tool to platforms, it appears that some elements apply to platform-based business models (e.g. the “value proposition”) and that tools as the ”canvas” can provide a first inspiration.

However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms. In particular, the strict “partner” and “customer”- view has to be replaced by an ecosystem-perspective.  In addition, this ecosystem can be highly dynamic, which means that platforms can move into new user groups, change their features and might have the typical effects. Another difference is the central role of data for platforms, meaning that data governance is one of the essential elements of the value proposition of platforms.

 

Associated lists

  1. Business model aspects
  2. Business model aspects of digital platform deployment
    Business model aspects of digital platform deployment View Kanban Description
      Business ecosystem View Kanban Description
        Other eco-system aspects Description
      Data ownership - data governance Description
      Added Value from user perspective View Kanban Description
      Infrastructure ownership Description
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Associated projects

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COMPOSITION | Ecosystem for Collaborative Manufacturing Processes _ Intra- and Interfactory Integration and Automation

01-09-2016

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31-08-2019

Calltopic: FoF.2016.11

: 117 | : 7
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Description This technology acts as the technical operating system for business connections between factories and their suppliers.
Comments Factory Model, 3) RabbitMQ implementation, 4) OGC sensor things compliant API through Integrated Digital Factory Metadata Model, 5) Part of the Integrated Digital Factory Model The concept of
Result product FIWARE, curated framework of open source platform components To accelerate the development of Smart Solutions
 Digital Factory Model I Result title Digital Factory Model I
 Digital Factory Model II Result title Digital Factory Model I
 Digital Factory Model II Result title Digital Factory Model I
 D9.9 Sustainable Business Models for IIMS in Manufacturing Industries Result description The work has focused on three different business aspects.
 Integrated Business Model Decision System Result comments Business model aspects of digital platform deployment
 Market segmentation and potential of the COMPOSITION in European Industry Result comments Business model aspects of digital platform deployment
 Sustainable business models for IIMS in manufacturing industries Result comments Business model aspects of digital platform deployment
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms.

SatisFactory | A collaborative and augmented-enabled ecosystem for increasing SATISfaction and working experience in smart FACTORY environments

01-01-2015

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31-12-2017

Calltopic: FoF.NMPB.2014.4

: 53 | : 29
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Description Traditional manufacturing industry is in the throes of a digital transformation.
Comments Social Collaboration platform with Gamified Actions (CERTH/FIT) 6. Ergonomics Tool (CERTH) 7. On-the-job- Training (CERTH) 8.
 User group definitions, end-user needs, requirement analysis and deployment guidelines Result title User group definitions, end-user needs, requirement analysis and deployment guidelines
 Periodic Reporting for period 2 - SatisFactory (A collaborative and augmented-enabled ecosystem for increasing SATISfaction and working experience in smart FACTORY environments) Result description Development of novel tools for increasing attractiveness of the workplaces: o Social Collaboration platform; o Gamification platform; o Suggestions for improvements platform; o Digital Andon
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms.
 Number of project results taken-up for higher TRLs using additional investments Comments Social Collaboration platform with Gamified Actions (CERTH/FIT) 6. Ergonomics Tool (CERTH) 7. On-the-job- Training (CERTH) 8.
    Business model aspects of digital platform deployment
    Comment: The SatisFactory project aims at providing solutions for context-aware control and re-adaptation of industrial production facilities for increased productivity and flexibility in use of shop floor resources. Data are collected by a network of smart sensors, processed by a centralized analysis system and ultimately redistributed to the concerned operatives via augmented reality glasses and other connected interfaces. The elaboration of a collaboration platform increases real-time knowledge sharing, whilst gamification approaches implemented improve the attractiveness of the assembly lines. Improved shop floor feedback enables better decision making for gains in productivity, workers well-being and comfort. This set of cutting-edge technologies provide real-time informational support for incident management, maintenance and training. As such the project outcomes will be exploited as market oriented solutions as a whole, in bundles and as distinct technologies for the targeted market stakeholders, with the supplement of the outgoing character attributed to certain project data with the participation in the Open Research Data (ORD) pilot.
      Business ecosystem
        Target clients
        Comment: The SatisFactory consortium, following field installation and testing with its end-user industrial partners, has identified various market segments of interest where applicability of its solutions can be considered. Furthermore the strength of the SatisFactory solution lies in the ability to offer a portfolio of solutions as a whole, as groups of products (bundles) and as individual products and/or modules aligning with market trends, as well as European-wide initiatives towards Industry 4.0. Additionally, the developed tools are usable and beneficial across sectors for any organisation working on a roadmap to the Factories of the Future. As such markets that can benefit from the SatisFactory solutions are Automotive, Oil & Gas, Manufacturing, Facility Management, Telecommunications and Maritime Transportation

DIY4U | Open Innovation Digital Platform and Fablabs for Collaborative Design and Production of personalised/customised FMCG

01-11-2019

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31-10-2022

Calltopic: DT-FOF-05-2019

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Title Open Innovation Digital Platform and Fablabs for Collaborative Design and Production of personalised/customised FMCG
Description DIY4U will address the blockers of product customisation and small-scale manufacturing by developing an Open Innovation (OI) digital B2B/B2C platform and small-scale automated manufacturing machines (fablabs
Organisation Digital Catapult
Comments A post-project business plan and business model for development of the digital platform and fablabs from TRL6 to TRL9 and sustainable DIY4U business operation will be defined.
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms.
 Specific Objective 3: New integrated business, product-service and production approaches; new use models Comments A post-project business plan and business model for development of the digital platform and fablabs from TRL6 to TRL9 and sustainable DIY4U business operation will be defined.

THOMAS | Mobile dual arm robotic workers with embedded cognition for hybrid and dynamically reconfigurable manufacturing systems

01-10-2016

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30-09-2020

Calltopic: FoF.2016.02

: 13 | : 8
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Description The productivity of the serial production model is compromised by the need to perform changes in the production equipment that cannot support multiple operations in dynamic environments.
 Digital world model for Human Robot Collaborative operations Result title Digital world model for Human Robot Collaborative operations
 Periodic Reporting for period 1 - THOMAS (Mobile dual arm robotic workers with embedded cognition for hybrid and dynamically reconfigurable manufacturing systems) Result description Digital world model for Human Robot Collaborative operations ? Automatic programming software library providing an easy operations programming for product variants ?
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms.

X-ACT | Expert cooperative robots for highly skilled operations for the factory of the future

01-10-2012

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30-09-2015

Calltopic: FoF.ICT.2011.7.1

: 11 | : 3
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Comments Business model for applying to SMEs analysed.
 Dual arm robot platform & mechatronics Result title Dual arm robot platform & mechatronics
 Dual arm robot for assembly of large parts Result description ROS is used as an integration platform. A relational database is used for managing the high amount of data.
 Interaction with other (commercial) digital platforms Taxon title Interaction with other (commercial) digital platforms
 Intelligent machinery components, actuators and end-effectors Taxon description Intelligent components enable the deployment of safe, energy-efficient, accurate and flexible or reconfigurable products and production systems.
 R&I Objective 4.5: Technology validation and migration paths towards industrial deployment of advanced manufacturing technologies by SMEs Comments Business model for applying to SMEs analysed.

DIGICOR | Decentralised Agile Coordination Across Supply Chains

01-10-2016

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30-09-2019

Calltopic: FoF.2016.11

: 22 | : 0
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Description The platform will provide seamless connectivity to the automation solutions, smart objects, and real-time data sources across the network.
Comments DIGICOR provides novel business opportunities to industrial associations or clusters, who are ideally positioned to offer DIGICOR Platform (with associated tools and services) under the PaaS model.
 D1.3: Service Concept & Business Model Final Revision Result title D1.3: Service Concept & Business Model Final Revision Result comments Business model aspects of digital platform deployment
 Service concept & business models final revision Result description Final revision of the description of the developed service concepts for the operation of the DIGICOR collaboration platform and tools and the linked business models.
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms. Comments DIGICOR provides novel business opportunities to industrial associations or clusters, who are ideally positioned to offer DIGICOR Platform (with associated tools and services) under the PaaS model.
    Business model aspects of digital platform deployment
    Comment: DIGICOR provides novel business opportunities to industrial associations or clusters, who are ideally positioned to offer DIGICOR Platform (with associated tools and services) under the PaaS model. Platform providers can offer DIGICOR platform as one-stop technological solutions that allow network members to advertise their tenders, find suitable partners, establish collaborative partnerships, formalise business contracts, share information and monitor the progress of distributed activities.
    Results:
    D1.3: Service Concept & Business Model Final Revision

    D1.3: Service Concept & Business Model Final Revision
      Business ecosystem
      Comment: By providing an open ICT platform (with tools and services), DIGICOR contributes towards the development of an ecosystem that nurtures and supports the management and control of collaboration networks. Such an ecosystem also promotes the development, usage and uptake of advance technological solutions, thus contributing towards the advances in technology and skill set in a wider context.
        Target clients
        Comment: The target clients of DIGICOR Platform are the industry associations and SME clusters that traditionally provide the partner search, match making and facilitation of collaboration services. Although, the tools provided through the DIGICOR Tool Store can also be used by individual manufacturing companies to plan, monitor and optimise their production processes.
        Other eco-system aspects
        Comment: One of the aspects of DIGICOR ecosystem is the Tool Store, where software developers and service providers can offer their tools and services to DIGICOR users.

Z-Fact0r | Zero-defect manufacturing strategies towards on-line production management for European factories

01-10-2016

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31-03-2020

Calltopic: FoF.2016.03

: 11 | : 1
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Description consortium has conducted an extensive state-of-the-art research and realised that although a number of activities have been trying to address the need for zero-defect manufacturing, still there is a vast business
Comments   The Business Model Canvas is a strategic management tool for developing new or documenting existing business models.
 Z-Fact0r middleware platform and components Result title Z-Fact0r middleware platform and components
 Z-MANAGE Prescriptive Green Optimisation Model and Solver Result description The resultant will be a multi-objective mixed-integer programming (MOMIP) model. To solve the model, a metaheuristic solver will be developed.
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms.
    Business model aspects of digital platform deployment
    Comment:

    The Business Model Canvas is a strategic management tool for developing new or documenting existing business models. It’s a one-page document containing nine boxes that represent different fundamental elements of a business: 1. value propositions, 2. customer segments, 3. channels, 4. customer relationships, 5. revenue streams, 6. key resources, 7. key partners, 8. key activities, and 9. cost structure.

    Within the Z-Fact0r project, we developed:

    -Business Model Canvases for the Results that technical partners/beneficiaries wish to individually exploit and

    -The Business Model Canvas for the entire Z-Factor solution.

     
      Business ecosystem
      Comment:

      The Z-Fact0r business eco-system will comprise:

      -R&D Collaboration

      -Industry associations

      -Sensor manufacturing companies

      -Potential suppliers: Technology suppliers, Technology integrators, ICT suppliers

      -Sector experts: Consulting firms,

      -Investors in manufacturing

        Target clients
        Comment:

        The following target clients have been identified:

        -Manufacturing SMEs and large companies, probably from sectors with high defective rates, or with lower ones but with customers that demand tight tolerances in certain parameters

        -Metal processing and manufacturing industries

        -Plastics and Rubber Manufacturers

        -Automotive, Aeronautic, (Micro) Electronics, Medical Industry

        -Companies that implement monitoring systems and/or companies in the field of production optimization

      Service model
      Comment:

      The revenue streams will be:

      -Fixed fee to be paid for physical asset purchase, and installation of all hardware and software components integrated in one only system

      -Yearly fee for technical support and software updates

      Added Value from user perspective
      Comment:

      Z-Factor's uniques value propositions include the following features:

      -Holistic & innovative ZDM solution

      -Increases overall quality & customer satisfaction

      -Reduces production costs, energy & material consumption

      -Utilizes almost all the state-of-the art techniques for implementing ZDM

PreCoM | Predictive Cognitive Maintenance Decision Support System

01-11-2017

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31-10-2020

Calltopic: FoF.2017.09

: 16 | : 3
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Description We will also demonstrate the direct impact of the platform on maintainability, availability, work safety and costs in order to document the results in detailed business cases for widespread industry dissemination
 Knowledge based and cloud deployment report Result title Knowledge based and cloud deployment report Result description Knowledge based and cloud deployment report
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms.

DISRUPT | Decentralised architectures for optimised operations via virtualised processes and manufacturing ecosystem collaboration

01-09-2016

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31-08-2019

Calltopic: FoF.2016.11

: 22 | : 3
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Description DISRUPT offers a set of decision support tools based on three core modules (modelling, simulation and optimisation) and a secure and flexible plug-n-play platform that will allow engineers from different
Organisation ATHENS UNIVERSITY OF ECONOMICS AND BUSINESS - RESEARCH CENTER
Comments Asymmetric business models: automobile [CRF] and electronics [ARCELIC] manufactures, IT providers in modelling [BOC], analytics [SAG] and simulation [SIMPLAN] To develop a reference implementation of a
 D1.5 Business models Result title D1.5 Business models Result description Business models
 D2.4: Validation and Improvement of KPIs for the DISRUPT environment Result comments Business requirements
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms.

COROMA | Cognitively enhanced robot for flexible manufacturing of metal and composite parts

01-10-2016

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30-09-2019

Calltopic: FoF.2016.02

: 12 | : 4
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Comments CORO-COOP focuses on providing developments for a communication platform so that the robot can interact with other machines and robots.
 Periodic Reporting for period 1 - COROMA (Cognitively enhanced robot for flexible manufacturing of metal and composite parts) Result description In next months, the definition of business cases will be addressed.
 Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment Taxon description However, for digital platforms the traditional business models view in the narrow sense falls short of describing the business and relationship aspects of platforms.
 Significant innovations and achievements Comments CORO-COOP focuses on providing developments for a communication platform so that the robot can interact with other machines and robots.
    Business model aspects of digital platform deployment
    Comment:

    A results-oriented approach driven by commercial offers with market tension for each of the cases analysed has been adopted. These offers are very close to industrial offers.

    Three main cases have been presented, which are the result of a Exploitation Plan selection process. These cases integrate a technical and economic dimension with different levels of detail:

    • Case 1: Metal part Grinding based on ACITURRI demonstrator
    • Case 2 : Industrial Case FROM BENETEAU DEMONSTRATOR, by Gébé 2
    • Case 3 : Chatter Detection System, by Europe Technologies

    Apart from these three main cases, 2 complementary ones have been identified, but developed to a lesser extent:

    • Case 4: Robotic Mobile Fixture
    • Case 5: Scene Understanding System

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ZHQ | Lombardy Champion - Zero-Hours Quality

Project: BEinCPPS

Type:

Updated at: 19-07-2019

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Description architectural perspective, however, the Test Front End belongs to the Field level, while the Results and Editor Front Ends are Factory level components, as their users play a different role in the ZHQ business
  Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment

D9.8 | Market segmentation and potential of the COMPOSITION in European Industry

Project: COMPOSITION

Type:

Updated at: 15-11-2019

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Description Platform for Smart Environments for Factories Digital Factory Modelling Components Deep Learning Toolkit The Virtual Agent-based Marketplace Looking at the exploitable assets for COMPOSITION
  Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment

Accenture_B2B_Platform_Value_2017 | World Economic Forum, Accenture. Unlocking B2B Platform Value (2017)

Project:

Type:

Updated at: 27-11-2019

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Title Unlocking B2B Platform Value (2017)
Description This report analysis the importance, the value and the challenges of B2B-Plattforms and puts forward recommendatons for business and policy makers. Recommended as a basic read on B2B-platforms
  Business model aspects of digital platform deployment Taxon title Business model aspects of digital platform deployment
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