HUMAN mapped on
Added value - impact - value proposition

General desciption of Added value - impact - value proposition:

Added value can be understood as a process of increasing the perceived value of the product in the eyes of the consumers/customers. It is known as the value proposition. (Modified from

The tangible dimension of value refers to physical products.  The intangible dimension of value refer to qualities that can be valuable to the (end) customer, they can be: durability, ethicality, aesthetic appearance, usability or some other personal need or value. Services, by definition, are intangible (non-material)


Associated Results

Thanks to the use of HUMAN technology, COMAU assembly lines are more flexible to the anthropometric, physical and cognitive needs of the workers, and hence to the cognitive and physical requirements of variable operations of variable orders. This will reduce the setup and production times.

As a result of the project, Airbus DS will be able to reduce the time to market of new aircraft and aircraft systems significantly, due to the important improvements in ergonomic and interactive workplaces, helping to increase the flexibility and pliability of the different production lines.

Through the solutions of HUMAN, it will be possible to process the production in smaller batches increasing the adaptability of each production line to all workers. Furthermore, HUMAN will enable ROYO to increase flexibility and adaptability in every production line at the shop floor, based on the ability to manage/predict their own effort during the shift avoiding pains beforehand, and moreover to eliminate waste and reduce errors and stress.