D9.1 Communication Strategy and Plan

The Mission of COMPOSITION is to propose advances in supply-chain centric communication and collaboration schemes that merge machine, human and organizational aspects. The scope of the project is to develop an integrated information management system (IIMS) which optimises the internal production processes by exploiting existing data, knowledge and tools to increase productivity and dynamically adapt to changing market requirements. The project will also develop an ecosystem to support the interchange of data and services between factories and their suppliers with the aim to invite new market actors into the supply chain. The Communication Strategy is to follow a structured approach, aiming to precisely identify the most relevant stakeholders at each stage of the lifetime of the project, as well as their motivations for their interest in integration and collaboration technologies. Moreover, in order to reach out to the different audiences in the most effective way, their favourite communication channels and approaches are identified with continuously updated content. The challenges that COMPOSITION needs to address are at (i) data level, (ii) production line/factory level and (iii) overall value chain level. These three levels/research areas have different needs and stakeholders to satisfy. For these areas, it is stressed that all types of target audiences are involved. Hence, the communication with them needs to be well-oriented and thought out.