From labs to lecture halls: Understanding the crossroad of EU R&D projects and marketing education at universities

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Authors: """Serrano et al. (UPV) jserrano@cigip.upv.es """

Journal title: INTED 2024 - 18th annual International Technology, Education and Development Conference

Journal publisher: IATED Digital Library

Published year: 2024

DOI identifier: 10.21125/inted.2024.0610

ISSN: 2340-1079